We would like to introduce you to the “power of vinegar,” which is useful for everyday deliciousness and health.
We propose a simple low-salt recipe that uses Mizkan's vinegar, ajipon, and tsuyu for seasoning.
At Mizkan, we are researching the health functions of vinegar and natto, and this page introduces the results so far.However, since vinegar and natto are not medicines, they do not cure diseases. If you are sick, please consult a doctor.A balanced diet and moderate exercise are also important for good health.
This is a list of vinegar products. In addition to cooking, black vinegar and apple cider vinegar are also recommended for drinking.
It is a product list of Ponzu.It can be used in a wide range of ways, including hot pot dishes, yakiniku, dumplings, and cold tofu.
It is a product list of sauce.You can enjoy various dishes such as golden sesame sauce and gyoza sauce.
IIt is a product list of Tsuyu. It can be used for a wide range of dishes such as noodles and simmered dishes
1804 Founding of a vinegar store Establishment of a vinegar shop, and then to Edo Edo, a metropolis with a population of one million, had a well-developed transportation network such as the Five Highways and sea routes, and various foodstuffs were transported from all over Japan. A variety of food cultures developed, and high-class restaurants and teahouses appeared. Among the common people, in addition to peddling natto (fermented soybeans) and side dishes, stalls selling soba, sushi, tempura, etc., flourished as casual eating out. In 1804 ( the first year of Bunka) , Matazaemon I visited Edo with his friend Rihee Maseri and encountered "sushi".
Originally, the Chita Peninsula was a thriving area for sake brewing, and there was an abundance of sake lees. After returning from Edo, the first generation Matazaemon began making vinegar while running a sake brewing business, making effective use of sake lees. At that time, it was unthinkable for sake brewers to make vinegar. This is because if acetic acid bacteria enter the sake barrel, all the sake will turn into vinegar.
However, Matazaemon's daring challenge was a splendid success, and in 1810 (Bunka 7), he hired two craftsmen specializing in vinegar, and in 1811 (Bunka 8) built a vinegar storehouse (factory). rice field. In Edo, on the other hand, Hayazushi, the prototype of nigiri-zushi, became popular, and sushi stalls began to appear here and there. Matazaemon considered Edo to be an important market for lees vinegar, and aggressively promoted sales by utilizing the shipping power of Handa. The sweetness of lees vinegar goes well with hayazushi, and it came to be used at popular sushi restaurants in Edo.
Securing a large amount of water has always been a major challenge for the brewers of Handa, and the brewers have considered drawing a private "water supply" from the water source. Therefore, Matazaemon laid the water supply twice during the Bunsei period and the Kaei period. The first one (1821) was a wooden water pipe called “mokuhi” that drew water to the brewery, with a total length of about 450 meters. The second one (1850) was a large-scale project that laid 1,350 meters of water. It was a big project that took advantage of the skill.
Marukan Mark Thanks to his efforts , Owari's vinegar became so famous that people in Edo would say "Owari no Marukan" when they said "vinegar" . However, in the days when there was no trademark registration system, anyone Marukan Markcould sell vinegar with a mark. Therefore , Matazaemon II came up with the idea of giving the product its own brand name in order to differentiate it from other vinegars.
However, Matazaemon's daring challenge was a splendid success, and in 1810 (Bunka 7), he hired two craftsmen specializing in vinegar, and in 1811 (Bunka 8) built a vinegar storehouse (factory). rice field. In Edo, on the other hand, Hayazushi, the prototype of nigiri-zushi, became popular, and sushi stalls began to appear here and there. Matazaemon considered Edo to be an important market for lees vinegar, and aggressively promoted sales by utilizing the shipping power of Handa. The sweetness of lees vinegar goes well with hayazushi, and it came to be used at popular sushi restaurants in Edo.
The Edo shogunate, which lasted for 265 years, fell, and the world of civilization and enlightenment came.Due to the policy promoted by the new Meiji government, many brick buildings were constructed in the town.Western restaurants appeared in port towns such as Yokohama, and people's eating habits changed greatly to Western style.In order to respond to this turbulent era, Mizkan not only made vinegar, which was doing well, but alsoactively challenged new businesses such as beer, milk, and banking.
In 1956 (Showa 31), as the words ``no longer post-war,'' Japan achieved post-war reconstruction and entered a period of rapid economic growth. The environment surrounding food has also changed significantly, and various ingredients have come to flow in from all over the world. Amidst a wave of remarkable diversification in eating habits and cuisine itself, Mizkan continues to take on challenges, aiming to contribute to a richer food culture and provide safe and secure products.
In 1959, at the beginning of the high-growth period, 7th generation Matazaemon Nakano said, ``Be a buyer, put your heart into it, and offer good products.'' He began to advocate that it is important to think as one's body. Furthermore, in 1974, in the era of the first oil shock, he began to convey the phrase "kyakka shoko" (review of the footsteps), based on the desire to review management by always looking at the situation. , added the word ``denial of the status quo,'' and came to use the phrase denial of the status quo based on a review of the footsteps''. This is where Mizkan's corporate philosophy of "two origins" was born.
On October 1, 1964, the Tokaido Shinkansen opened between Tokyo Station and Shin-Osaka Station. With the opening of the Tokyo Olympics on October 10, it has become a year in which the power of Japan will be appealed to the world. That year, Mizkan Ponzu (seasoning) was born, marking the beginning of new product development. In order to respond to the diversification and globalization of food culture, we will develop and sell various products.
Japan, suffering from an unprecedented recession after the bursting of the bubble economy, was on the brink of whether or not the economy could be revived, and the future was uncertain. However, in order to grow in any environment, in 2004 Kazuhide Nakano, the eighth generation of the founding family, formulated a new group vision.
He then advocated that the Mizkan Group should protect its "two origins" forever, and that "improvement in performance through unlimited quality improvement" was the beginning of new transformation and challenges.
It expresses Mizkan's spirit of "quality improvement that puts the customer first."Thinking from the standpoint of not only the customers who buy our products, but also our customers, business partners, and other stakeholders (=interested parties), we must always adapt to changes in the world.To improve the satisfaction of all customers by improving not only the quality of products but also the quality of management.This is the meaning behind the phrase, "When he becomes a buyer, he puts his heart into his good products." In 1959 (Showa 34), the beginning of the high-growth period, Matazaemon Nakano VII said, ``Be a buyer, be sincere, and offer good products.'' I started advocating that it is important to think from the standpoint of a worker or a manager. I think it's a word that emphasizes relationships.
The Mizkan Group's declaration of "values we provide to our customers."The pride and responsibility of producing food that is the source of human life."Things that eventually turn into life."
people are crying people are laughingPeople meet, people fall in love, get married,children are born and grow up, and a new drama begins again.People sing, people run, people fly, people dance,paint, create music, and create magnificent images.Food is what makes such a wonderful human being day by day.You are creating the source of life, which is constantly springing up.It is this thought that we always engrve in our hearts and cherish.Safer than anywhere else. Safer, healthier, and tastier than anywhere else.Something that will eventually change. We sincerely believe thatonly those who know the joy of making it are those whocan aim for "limitless quality improvement ."Mizkan has accumulated what it has inherited since its founding, and today, its teachings are summarized in "two origins" and "knowledge".
The "Common Code" is a summary of what kind of axis (backbone) all Mizkan Group employees should have in their daily work, what kind of perspective they should look at, and how they should act.
This is a compilation of hints for thinking about how to act at the "business" level, in order to connect the two origins, principles, common norms, and the SENOBI concept to the actions of individual employees. For each of the 16 operations, we have compiled a policy of “protecting and penetrating as Mizkan-ness” and “what we should change for the better as Mizkan.” It is the basis of judgment.
- Representative Director and Chairman Yuko Nakano
President and CEO Tomoyuki Yoshinaga
- Founded in 1804 (the first year of Bunka)
Established on registration July 1990 (Heisei 2)
- 330 million yen
- 2-6 Nakamuracho, Handa City, Aichi Prefecture 475-8585
Main representative TEL 0569 (21) 3331
- 1,437 people (1,072 men, 365 women), average age about 43
*As of April 1, 2022
- Planning, development, manufacturing, and sales of seasonings, processed foods, and natto for home/commercial use
- 8 branches (Hokkaido, Tohoku, Kanto, Tokyo, Nagoya, Osaka, Chugoku-Shikoku, Kyushu)
3 Satellites (Northern Tohoku, Nagano, Kagoshima)
5 sales offices (Niigata, Shizuoka, Kanazawa, Okayama, Takamatsu)
3 offices (Koriyama, Matsuyama, Okinawa)
- 8 factories (Dry: Tochigi, Tatebayashi, Minokamo, Osaka, Miki, Chilled: Tatebayashi, Minokamo, Miki)